For decades the only girls in beauty ads were white and the only hair products in this country were made for white people. You’d be hard-pressed to find a Latinx, Jewish or Black home in this country for the past sixty years that didn’t have a hot comb, a blow dryer, or a straightener. It was just so much easier to conform than try to learn how to care for your hair in its natural state; unless you wanted to make it for yourself because you couldn’t find natural hair products in stores more than fifteen years ago.
